OMD 2007 – Düsseldorf, Germany
Yesterday and today, Emmanuel and me are at the OMD 2007 Media and Marketing Fair in Düsseldorf. Everybody of the German Marketing and Advertising scene is represented at this fair so it is a great opportunity to meet all the companies, potential partners and representatives of our competitors alike.
The potential is amazing and therefore we are more than keen to soon launch and be part of this thriving e-commerce movement of new media. We can identify interesting shifts in the news, media and marketing industry as the market is moving on from the old ways of thinking into the new e-generation. One sentence summarizes our blackberry generation: “We have reached a time, where people are willing to send intangible cyber-gifts and even pay for this”.
One highlight, at least for us, was my interview with the Julius Endert from Handelsblatt.com, the most influential business newspaper in Germany, who also act as main sponsor for the OMD. Check out the video in the Handelsblatt Video Page. You will soon be able to find the translated script here on our blog.
Hope to see you at the OMD.
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Tags: Marketing, advertising, e-Commerce, interview, omd2007, video