Fashion Blogs – the independent fashion scene
Thursday, February 21st, 2008Fashion still stands for a significant part of the revenue for online retailers, who endeavour to develop and improve their ways of presenting and marketing their products online. Merchants and developers are getting very creative as you can see with the 3D retail space modulation of Kinset Technologies, the connection of billboards to the internet through QR codes or the currently developed Bluetooth Billboards by Ströer and many more.
Reviews and ratings, despite the latest developments at eBay, however are an increasingly important factor for increasing the online sales. These reviews however need to be independent and unbiased and written by real shoppers, e.g. Reevoos. The article “Stilbildung im Internet” or “Stylecreation in the Internet” published at the FAZ is a very interesting article describing how the true fashion scene is commenting and blogging about fashion independently: Fashion as seen on the streets and not sold by retailers seems to be the latest trend of independent fashion critics.
Check out the most famous blogs about fashion: thesartorialist.blogspot.com, facehunter.blogspot.com, shoeblogs.com, styleclicker.net, glamcanyon.blogspot.com, gofugyourself.com, www.slow-wear.de.
